Jason Cerda, the singer songwriter who is making his mark in the world of Latin Urban Pop, is back with his new single titled “COLOR FAVORITO”, written by him and produced by, Elías González. “There is no doubt that even if he gives you the sun or the moon, he doesn’t know your favorite color…your heart will always be mine and even thought I don’t have the key that heart belongs to me.” says one of the verses in the catchy song which is a fusion of Caribbean and pop rhythms. The song is available on iTunes starting today and will impact radio cross-country in the coming days.

COLOR FAVORITO is destined to follow in the successful footsteps of AL LADO MIO, Jason’s debut single in the Latin genre. Written by the artist himself and produced by D.O., the single reached the top 10 in Billboard’s Latin Rhythm Airplay charts and Top 25 in the Tropical Airplay charts.

Billboard, one of the music industry’s most prestigious publications, highlighted Jason Cerda as one of the top 5 new artists to lookout for in 2015. Jason’s talent has been compared to some of music’s biggest artists in music and outstanding choreography such us Usher and Justin Timberlake, a comparison that is not in vain.

From the beginning of his introduction to the world of music, Jason has made his mark with his infectious energy, attractive image, strong vocals and his ability to fuse these rhythms, relatable to his generation of multicultural and bilingual millennials born in the US but of Hispanic heritage. “When you enjoy the fusion of all these energetic sounds, you’re bound to have a good time!” comments the singer, raised in Washington DC, born to Dominican and Puerto Rican parents.

Jason’s charm and charismatic ways won him the public’s vote when he was selected as one of three developing artists winning a slot to perform at one of the country’s biggest summer concerts, the Uforia Music Festival at Exposition Park in Los Angeles. The singer got to perform on the “Emerging Artist” stage and not only did he win, he was selected by Subway to be their official “Artista Fresco” artist and was part of a line up that included big artists like Ludacris, Camila, Nelly, J Balvin, El Dasa and Becky G among others. Jason has also performed at other key and notable events in the Hispanic community such as the Puerto Rican Day Parade in New York and the world famous Calle Ocho Festival in Miami.

Beginning in May, Jason will begin on an extensive promotional tour in support of COLOR FAVORITO and to share it with his growing number of fans who keep up with him and support his music primarily through social media.

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