LEXUS EXTENDS PARTNERSHIP WITH THE CRITICALLY ACCLAIMED MUSIC SHOW AIRING ON MEGATV STARTING THIS FALL
After a successful second season and live-concert series, VidaLexus Presenta Té Para Tres con Pili Montilla will return to TV screens and VidaLexus.com for a third season. The show brings musicians and singers closer to fans through intimate conversations and behind-the-scenes footage.
VIDALEXUS Presenta: Té Para Tres con Pili Montilla, will air on Mega TV, owned by Spanish Broadcast System (SBS), the largest Hispanic-controlled public entertainment company in the United States. Season three episodes will begin airing on Saturday, October 24 at 9:00 PM EST/ 11:00 PM PST.
Created, produced and hosted by Emmy-nominated TV Host Pili Montilla and directed and edited by two-time Emmy-winning director Juan Agustín Márquez,“Té Para Tres” takes audiences through the struggles and triumphs of the lives of some of the hottest up-and-coming music artists, along with more established acts. Viewers get to experience exclusive places—like recording studios—obtain backstage access at concerts, and visit the homes of rising stars and award-winning artists like Julieta Venegas, No Te Va Gustar, Ximena Sariñana, Ozomatli, among many others.
“We’re thrilled to continue our partnership with Té Para Tres, now entering its third season,” said Brian Smith, Lexus vice president of marketing. “When we began working with Pili Montilla and Té Para Tres, we knew that the initiative aligned with our values of continuous improvement and the pursuit of perfection. It is really exciting to see people—including our customer base—heartily embrace the program and appreciate the behind-the-scenes look at some of the most important Latino emerging artists out there today.”
“As a producer, host and music lover, my mission with “Té Para Tres” is to create a platform where amazing alternative talent can showcase their music and share their story. Undoubtedly the show has become a space of discovery that expands our audiences’ musical palate. Here at our production company—Té Para Tres Studios—we are thrilled to share our vision with the Lexus community and alongside these Latino musicians, embark on a musical journey to perfection,” said Montilla. “Lexus’ commitment to the Hispanic community perfectly aligns with ours, and this partnership to help give more exposure to our emergent músicos proves it. Plus VidaLexus.com and the Vida Lexus Presenta events have a cultural connection that clearly aligns with the luxury lifestyles that exist for Hispanics in the USA.”
The partnership will also bring the show’s concept on the road, with four live, intimate concerts featuring an artist profiled on the show. The tour will stop in four major Hispanic Markets, New York, Dallas, Chicago and Los Angeles.
MegaTV: channel 22 in Miami, channel 9.2 Orlando, channel 55 Houston, TX, channel 33.1 Fresno, channel 12 Liberty & channel 20 Choice in Puerto Rico, channel 169 DIRECTV in Puerto Rico. Channel 405 on DIRECTV in most US cities, channel 25 in Dallas,TX, Verizon Fios, channel 466 in Tampa, FL, Verizon Fios, channel 466 in NY, NJ y Greenwich, CT on Verizon Fios, Verizon Fios, channel 473 in Los Angeles, CA & channel 3008 AT&T U-verse in most US cities.
Lexus launched in 1989 with two luxury sedans and a commitment to pursue perfection. Since that time, Lexus has expanded its line-up to meet the needs of global luxury customers. Lexus is now going beyond its reputation for high quality vehicles with the integration of innovative technology, emotional exterior and interior designs, and engaging driving dynamics and performance. With six models incorporating Lexus Hybrid Drive, Lexus is the luxury hybrid leader. Lexus also offers eight F SPORT models and one F performance model. In the United States, Lexus vehicles are sold through 235 dealers who are committed to exemplary customer service.
Launched in 2009, VidaLexus.com is an online lifestyle platform that was developed to showcase luxury living in a way that reflects the Hispanic community’s rich cultural contributions to innovation and creativity. The site contains articles and videos that take a behind the scene look at a wide range of topics and events, including Lexus’ VIP by-invitation-only event series, VidaLexus Presenta. The Lexus lineup of new models and other Lexus specific information is included, and all in both English and Spanish.
About Pili Montilla
EMMY award nominated TV host, actress, producer & social media influencer, Pili Montilla, has made a name for herself as the “go to” host in the bilingual entertainment world. Always immersed in the world of music, Pili has built a solid and reputable reputation as a music reporter both in the mass market as well as in the fast growing alternative music scene. Pili created, produces and hosts the EMMY nominated music show ‘VidaLexus presenta: Té Para Tres con Pili Montilla’ where she spends a day in the life of Latin musicians as they share their stories and music in an intimate, raw and real manner. Through her interviewing skills and connection with the artist Pili gives her audience an inside, intimate look at the lives of these talented musicians.
￼￼About Juan Agustín Márquez
Juan Agustín Márquez is a two-time Emmy award winning filmmaker best known for his documentaries 100,000, The Last Colony, and his Emmy nominated national music TV show, Té Para Tres con Pili Montilla. Juan Agustín Márquez’s passionate commitment to filmmaking, social justice and education trace back to his high school years in the late 90’s. His most recent and ambitious project is The Last Colony, a documentary about Puerto Rico’s unique relationship with the United States. The Last Colony puts together Puerto Rico’s top political figures, thinkers and activists in a multilevel conversation about the Island’s ultimate political status. Juan’s continued commitment to the arts, entertainment and education has earned him a spot as one of today’s top Latino filmmakers.
Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top U.S. Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as leading radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates MegaTV, a television operation with over-the-air, cable and satellite distribution and affiliates throughout the U.S. and Puerto Rico. SBS also produces live concerts and events in the major U.S. markets and Puerto Rico.
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